Professional Summary

An engaging and accountable leader who consistently cultivates strong internal and external relationships to create positive client and staff experiences. Energetic self-starter with excellent communication, coaching, advocacy, and program development skills. Strong strategic abilities with a focus on financial management that works to exceed organizational and operational goals. 

Professional Highlights

Strategic Leadership

Maintained fiscal accountability for annual operating/expense budgets of up to $4.0M, including financial plan development, monthly forecasting, and reconciliation; established policies and procedures for expense reporting and accounts receivable; oversight of outside accounting firm

Led strategic planning process for multimedia marketing programs that increased continuity and brand awareness across all business channels

Initiated strategic alliance with the Make-A-Wish Foundation® (MAW) for Things Remembered (TR); developed cause marketing plans to ensure consistent execution across 65 MAW chapters and 750 TR stores; the program has raised $6.6M for MAW Foundation

Guest speaker (by invitation) at the Make-A-Wish National Conference: How to Build a Successful Cause Marketing Program

Initiated operational strategies that reduced organization expenses by 27.6% and payroll expenses by 4%

Responsible for the strategic development and execution of trade shows and educational seminars in 20 states for over 100 manufacturers, generating $8.4M in ticket and product sales for Beauty Systems Group

Created a strategic plan for rebranding and improving customer satisfaction for 20 annual professional beauty industry trade shows and educational seminars, which resulted in increasing show sales by 9.7%

Presenter at Board meetings; participant in Executive, Governance, and Development Committees

Led search for new studio space for Zorongo; negotiated lease; coordinated packing and oversight of move; obtained bids and determined contractors to complete floor refinishing, wall construction, and mounting of mirrors 

Development and Marketing

**Leadership in Financial Turnaround** successfully led a nonprofit arts organization from $65,000 in debt to achieving $93,000 in profit over six years

Grew the annual campaign of organizations up to 73.6% by creating a tactical marketing program that incorporated successful client experiences and effective communication with donors

Secured the largest public grant of $130.4K for Dancing Wheels by creating a strategic multimedia campaign that drove community involvement and grant selection

Obtained by comprehensive grant writing the most significant McKnight Foundation award $70K for Zorongo Flamenco

Led content development and writing for grants; tracked statistical information, including patron surveys, artistic and education evaluations; prepared final reports; attended grant panel reviews

Developed digital and print communication strategies to drive tickets sales for events

Talent Management

Mediated and resolved conflicts between internal staff as well as external clients, resulting in staff and client satisfaction and retention

Led national and regional departments with up to eight direct reports, as well as district management with 90 employees and 11 direct reports 

Conceptualized and produced training materials to educate staff on client profiles, new product introductions and ongoing sales development techniques

Zorongo Flamenco, Inc.

Executive Director

$250.0K / Non-profit dance company and school, Minneapolis, Minnesota

Dancing Wheels Company & School

Operations & Marketing Director

$500.0K / Non-profit arts-disability service organization, Cleveland, Ohio

Beauty Systems Group

Director of Special Events and Education

$800.0M Distributor of prefessional beauty products, Cleveland, Ohio

Things Remembered, Inc.

Marketing Director

$275.0M Specialty retailer with mall-based locations

Palmieri Enterprises

Director of Operations

$5.5M Luxury salon and spa group

Education

University of St. Thomas, Mini MBA, Executive Education Opus College of Business, Minneapolis, MN

Cycling Coach, Mad Dogg Athletics, Inc., Las Vegas, NV

Kent State University, Kent, OH

Education

University of St. Thomas Opus College of Business, Mini MBA, Minneapolis, MN

Kent State University, Kent, OH

Athletic Experience

Mad Dogg Athletics, Cycling Coach, Las Vegas, NV

USA Roller Sports, Speed Skating Coach, Lincoln, NE 

Volunteer Experience

Minnesota Pride Rotary Club, Co-President 2024/25, Minneapolis, MN

Mill Creek Home Owners Association, Webmaster & Marketing Committee member, Cleveland, OH

Pilgrim Church Pantry, Volunteer food distribution

Interfaith Hospitality Network, Volunteer food preparation & distribution, Cleveland, OH

Detroit Shoreway Block Watch, street patrol, Cleveland, OH